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Computer Telephone Integration (CTI)

CTI...TAPI...Enablers...Windows...LANs—a
world of complex new words for a simple idea. Norstar introduced Computer Telephony Integration, or CTI, with its first system in 1988. Combining the best of communications with the best of computers, Norstar CTI makes your world easier to manage. By connecting the intelligence in your computer with the power and flexibility of your Norstar system, you’ll communicate more effectively, provide quicker responses to your customers, and win even more business.

Instead of wasting time going back and forth
between telephone and computer-based tasks, Norstar CTI lets you manage your communications using your PC. For example, with “screen pops,” you can see customer information on your PC screen before you answer the call. Think of how that could speed information flow to save you and your customers time and money. Fact is, a growing number of advanced> CTI solutions that can make your business more productive than ever are available for your Norstar system right now. CTI is changing the way business works by significantly reducing repetitive tasks so your employees will work smarter, and overall productivity will improve.

Reinventing the workplace

CTI makes things easier for you and your customers. You can get, move, and use up-to-date, accurate information more effectively than ever before. With CTI you can take advantage of sophisticated solutions that use your PC to improve call productivity with easy, on-screen access to point-and-click telephone directories, advanced voice mail and fax messaging features, and more. Remote connectivity capabilities provide your company’s telecommuters and frequent travelers easy access to your communications resources. Norstar CTI will help you manage your business better by giving you the one thing that‘s always in short supply: more time.

Enhancing the use of your information Today’s CTI solutions give everyone the benefits of integrated communications and information technology, right on their desktop. Eliminate duplicate tasks through automation. Reduce 800/888 line charges by handling calls quicker with easier access to information. And multimedia conferencing applications are easier than ever to add to your
business tool kit. CTI helps put an end to dialing errors with easy-to-use point-and-click directories. Incoming and outgoing calls can be routed based on time of day, departmental activity, or your own criteria. CTI applications can route customer calls more efficiently, leading to faster service, fewer calls transferred, and happier customers.

CTI changes the rules

Exciting new CTI applications bring sophisticated call center solutions, advanced multimedia uses, and multi-party conferencing within reach of any business. By combining the power of Calling Line ID with instant access to customer information and advanced call routing capabilities in your call center, customer service representatives can add new information and send this customer data along with the call when it’s necessary to amend an order or transfer the call to a specialist for further assistance. All these capabilities just begin to scratch the surface of what Norstar CTI can bring to your company. The many uses for this powerful, intelligent link between your phone system and your computer are limited only by your imagination.

Uniting your computer and telephone so you work smarter.

CTI from the people who pioneered it

Norstar systems were designed with CTI applications in mind. Integrated functions like Calling Line ID and Automatic Number Identification (ANI), full network (public or private) connectivity, and ease of growth, make Norstar the world’s best-selling telecommunications small-system. Norstar has two key features that work together to make it ideally suited for CTI applications: distributed architecture and broadcast commands. Distributed architecture means the intelligence that drives the system isn’t confined to the central controller, it also resides in the Norstar telephones, peripherals, and PCs that connect to the system. Because of this distributed architecture, the control messages are broadcast to all the devices attached to your Norstar communications network through a special information channel designed only for those messages. With the addition of a phone-to- PC interface, you can connect your desktop PC to the Norstar network, so it can access the control message—which means the interface, as well as the PC attached to it, can react to and control other phones or devices on the communications system. This is where the true power of Norstar CTI shines through.

By combining CTI applications with Norstar Companion wireless capabilities, you can have database access for quick information look-ups without being tied to your desk. Or control computer-based functions such as the heating and cooling system in your building without having to go to the main control room Desktop CTI applications provide solutions to many common business communications needs. CTI provides the functionality of your desktop phone on your PC, “screen pops,” and intelligent routing, plus applications that haven’t even been thought of yet. The company that stands behind the advanced technology of Norstar communications systems is Nortel Networks. Founded in 1895, Nortel Networks is now one of the world’s leading providers of fully digital telecommunications switching and transmission systems. And because Norstar is from Nortel Networks, you can count on its quality and reliability for years to come.

Implementing Norstar Desktop CTI

INTEGRATING DESKTOP CTI INTO YOUR NORSTAR SOLUTION

Personal Productivity Solutions

From managing your calls on your desktop to multimedia conferencing, the Norstar Personal Productivity Suite gives you tools to take advantage of productivity enhancing products for Nortel Networks,
Norstar, our affiliates, and partners. Norstar Personal Call Manager

  • Norstar Personal Voice Dialer
  • Nortel Networks Business Affiliates Program
  • Nortel Networks Symposium Partners Program

Call Center Solutions

Combine Norstar CTI with our wide range of call center solutions to enhance agent productivity and customer satisfaction.

  • Norstar CINPHONY Automatic Call Distribution
    (ACD)
  • Norstar PRELUDE ACD
  • Norstar MINUET ACD
  • Norstar Flash ACD
  • Screen-pops on Agent’s Desktop
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